You’ve Got This is a movement that empowers people to be active in whatever way they can. We want to break down the barriers that prevent people leading active lives to improve well-being in South Tees together.
We all have a part to play, no matter who we are, where we live or what we do. Our ‘whole system approach’ targets the public directly through a You‘ve Got This campaign, but also calls on activists, visionaries and influencers like you, who can pledge to do things differently to help our communities.
Let’s buck the trend and change the narrative. Let’s educate, motivate and inspire. Let’s improve the current generation to benefit the next. Let’s do it together.
From teachers, housing associations to local social media influencers, our movement is made up from a variety of dedicated local public bodies, private companies, charities, community based organisations and individuals. Anyone and everyone can benefit. Anyone and everyone can contribute.
We’re specifically interested in hearing from five key groups; those involved in Slimming World; professionals involved in the treatment of type 2 diabetes; voluntary or community groups; clinicians supporting patients to be active prior to surgery; and all health professionals who feel like they have an idea that could help get better outcomes for people.
Our vision is ‘active lives as a way of life’.
We want to see physical activity being incorporated into people’s lives without a second thought. We want to see people choosing to walk to the shops, trying cycling to work and families heading to the park to play. We want to see teenagers interested in sport all the way through school, a reduction in those getting diabetes type 2 and less people needing to lose weight before surgery.
Every small change adds up and this is the key message of our public-facing campaign. Your personal best doesn’t have to show you’re the strongest or the fastest, just that you’ve tried.
We are specifically targeting three communities of interest:
We are narrowing our attention and efforts within specific focus wards in the South Tees area so that we can create maximum impact. These areas are:
These focus wards were chosen because of the significant levels of need and stubborn health inequalities that prevail within them. They were also chosen because of the assets, resilience and potential we believe is being unlocked within these communities – there is a huge opportunity to transform people’s lives in these areas. The communities here have seen significant change over the last 20 years, both physically and culturally but unfortunately previous initiatives have unfortunately not brought about any lasting changes for these places. This is our chance to change that, but for good.
There are two main ways you can get involved. You can join our wider force of activists, influencers and visionaries in pledging to do your bit in making our vision of ‘active lives as a way of life’ a reality. Alternatively, you can step it up a gear and become an ambassador, championing the cause in a big way. You’ll attend the regular ‘Exchange’ where our ambassadors and core leadership team have the chance to meet up and talk about what they’ve been doing to make active lives a way of life. It’s a great opportunity for networking and learning too.